Know Your Audience - Seminar Speeches

If you happen to be very good at what you do—be it grant writing, Internet marketing, sales, or telecommunications engineering—you may be called to hold a seminar or at least speak at one at some point in your career. This can be quite difficult—especially if you never had to do public speaking previously.

As with the other situations we discussed, knowing your audience is critical. If you’re a telecommunications engineer, for instance, it’ll be very important to know if your audience will be other engineers—or if it will be an audience of laymen with little experience in your field. Knowing this will provide you with critical information about how to structure your speech and how much technical content to include.

Source of Information : Public Speaking Exposed